WhatsApp message templates
WhatsApp templates, from first draft to approved.
Write the message, add a header image and buttons, and send it to Meta for review in four steps. Once it's approved, use it to reopen a chat, run a campaign or send from your own app.
Hi {{1}}, our new summer collection is here. Your code {{2}} gives you 15% off.
What you get
Everything a template needs, in one editor
Four clear steps
Pick the kind (marketing, utility or authentication), write the message, add a header, then add buttons.
Media headers
Start with an image, a video or a document. Warid uploads the sample Meta needs for its review.
Personal blanks
Add blanks for names, order numbers or dates, and fill them in when you send.
Buttons
Add link buttons, a call button or quick replies customers can tap.
Status at a glance
See which templates are approved, in review or rejected, and filter by kind, status and language.
Use them anywhere
Send a template from a chat after the 24-hour window, in a campaign, or through the API.
How it works
Up and running in three steps
- 1
Write it
Choose the kind and language, then write the message, header and buttons.
- 2
Submit it
Warid sends it to Meta and updates its status as soon as Meta decides.
- 3
Send it
Use it in a chat, a campaign or from your app once it's approved.
Questions
Asked often
Once 24 hours have passed since a customer's last message, WhatsApp only allows approved templates. Templates are also how you start a conversation with someone who hasn't written to you.
Meta reviews every template. Common reasons are the wrong kind (a promotion sent as utility, for example), unclear blanks, or content against WhatsApp's policies. Fix it and submit a new one.
Yes. Pick the language when you create a template, and make one in each language if you serve customers in both.
Yes. The Warid API can list, create and delete templates, and a webhook tells you when Meta approves or rejects one.
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